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Creative Direction // Animation

STEELSERIES

I'm a long time fan and user of equipment Steelseries who are the leading developer of gaming gear in the Nordics, so I obviously had to jump at the change to work together with them on this project. We set out to create eight unique character designs, and animate four of them in and simple endless loop.

Task

They were looking to have a set of various unique characters developed that they could use in-house as well as any future projects. The characters therefore had to be delivered in a high enough resolution for them to be printed, and displayed on big screens.

  • Client

    Steelseries

  • Credits

    Director, Producer, Character animation: Mads Broni // Character Designs: Thomas Rietbergen

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